HOW IT WORKS

Could you reach the fans who want to see you—right now?

Think about the last show you promoted.

How many different apps did you open? How many times did you upload the same flyer, rewrite the same announcement, or repost the same information?

After all that work, could you confirm that the people who wanted to attend actually saw it?

That is the problem ShowSignal was built to solve.

THE NUMBERS TELL THE STORY

Artists are doing the work.
The workflow is working against them.

54%

spend at least two hours promoting a single show

73%

make four or more announcements for the same event

71%

use three or more platforms to promote a typical show

74%

say algorithms have made reaching their audience harder

77%

say fans see announcements only sometimes or rarely

Our independent music industry workflow survey found that the problem is not that artists are failing to promote.

The problem is that they are repeatedly doing the same work across multiple platforms—without knowing whether the right people ever saw it.

ONE SHOW. ONE SETUP. MULTIPLE WAYS TO REACH YOUR AUDIENCE.

From show details to fan connection—in one workflow.

CREATE

Create Your Show

Enter the show information once:

Date and time
Venue and location
Ticket information
Cover charge and age restrictions
Show flyer or supported promotional video
Additional event details

Your show is saved in one place, where it can be edited, scheduled, published, or canceled when necessary.

CHOOSE

Choose How You Want to Reach Your Audience

Select the outlets you want to use:

FacebookInstagramTikTokEmailText permission (SMS planned)

PUBLISH

Publish in One Action

Instead of opening multiple apps and posting the same information repeatedly, ShowSignal publishes your show across the selected outlets in one action.

Publish immediately to supported outlets. Scheduled publishing is currently available for Facebook and Instagram; TikTok publishing is immediate only.

One show. One message. Multiple ways to reach the people who matter.

REACH

Reach Fans Directly

Social media remains an important promotional tool—but it should not be your only connection to your audience.

ShowSignal allows opted-in fans to receive show information directly by email, reducing your dependence on whether an algorithm decides to display your post. Fans may also record permission for future text alerts, but SMS delivery is not active during beta.

Fan location information also helps artists reach people near an upcoming show instead of repeatedly promoting events to audiences who live too far away to attend.

TRACK

Track What Happens

ShowSignal organizes publishing activity by individual show, allowing you to see:

Which outlets successfully received the post
Which outlet requires attention
How individual posts are performing
Where audience engagement is coming from
Where your fan base is developing geographically

Over time, that information helps you make better promotional, scheduling, touring, and booking decisions.

STOP REPEATING THE WORK. START BUILDING THE CONNECTION.

You should not have to spend hours copying the same show announcement across multiple platforms—only to hope your audience sees it.

Create the show once. Publish it across Facebook, Instagram, and TikTok. Reach opted-in fans directly through email while securely collecting permission for future text alerts.

Spend less time doing business so you can spend more time making music.

Your Show.Your Crowd.Your Control.

Please note: X/Twitter, ReverbNation, and Bandsintown are not currently available due to restrictions on third-party integrations.